Handmade in Piemonte from natural and rescued materials, each piece encourages slow consumption and repair.
Based in Piemonte, Italy, LUCiA CHAIN. is an Italo-Argentinian brand creating slow, sustainable fashion rooted in plant-based materials, traditional craftsmanship, and mindful design. Every piece is handcrafted in a small studio using raw local fabrics, organic dyes, and upcycled materials. The brand embraces zero-waste patterns, a-gender fits, and made-to-order production, ensuring garments that last and transcend trends while honoring the environment and the wearer.
DESIGNING FOR A HEALTHIER PLANET AND CONSCIOUS WARDROBES
At LUCiA CHAIN., environmental responsibility is at the heart of every creation. The brand works exclusively with natural materials and rescued fabrics, employing zero-waste techniques to minimize impact. Production is local, small-scale, and made-to-order, emphasizing quality over quantity. Each garment is designed to feel timeless and comforting, encouraging owners to cherish, mend, and eventually return pieces to the earth. This approach fosters a deeper emotional connection between wearer and clothing, promoting longevity, circularity, and mindful consumption.
NURTURING HUMAN WELLBEING THROUGH THOUGHTFUL CREATION
Human wellbeing is inseparable from the brand’s ethos. LUCiA CHAIN. grew from a family tradition of artisanship, where the founder’s upbringing in a household of a flower grower and a biologist nurtured a deep respect for nature, community, and craft. Every step of the creative process—from design to production—is undertaken in a collaborative, joyful environment, ensuring that each garment carries care, warmth, and attention. The brand invites wearers to form an emotional bond with their clothes, cultivating awareness and appreciation for the work behind each piece.
COMPASSIONATE CHOICES FOR ANIMAL WELFARE
Respect for animals is central to LUCiA CHAIN.’s values. The brand avoids any animal-derived materials, focusing entirely on plant-based and rescued fabrics. By using organic, natural fibers and dyes, the garments are kind to both the wearer’s skin and the environment. Each piece reflects a philosophy of ethical, cruelty-free production, reinforcing the brand’s commitment to animal wellbeing.
INNOVATIVE CRAFT THAT HONORS TRADITION AND LONGEVITY
Innovation at LUCiA CHAIN. comes from the union of traditional techniques, mindful material selection, and a commitment to zero-waste design. Handcrafted in the studio of Bra, Piemonte, garments are made without stock, following only made-to-order processes that prevent waste. Natural touch, comfort, and durability are prioritized, creating pieces meant to last generations. Each creation embodies the brand’s manifesto: love the garment, take care of it with love, mend it when needed, and return it to the earth when its time comes.
Join the Club
Like this story? You’ll love our monthly newsletter.
Thank you for subscribing to the newsletter.
Oops. Something went wrong. Please try again later.
