Born in Helsinki and led by women, ASK Scandinavia crafts timeless bags from innovative materials like ECONYL® and DESSERTO®
In the heart of Helsinki, ASK Scandinavia is reshaping how we carry our values, quite literally. Founded by women and inspired by motherhood, the brand creates timeless, functional, and sustainable bags that merge Scandinavian design with environmental responsibility. Their mission is to make sustainability stylish and kindness contagious.
THE PHILOSOPHY OF #PASSITFORWARD
At the core of ASK Scandinavia lies a simple yet powerful philosophy: #passitforward. Every bag is designed not just to be carried, but to carry purpose. This guiding principle shapes everything from production to philanthropy, from sourcing recycled and upcycled materials to partnering with ethical factories and giving back to causes that protect both people and the planet.
A portion of every sale and even physical bags are donated seasonally to charities like Hope ry and Mission Blue, supporting children’s well-being and ocean conservation. With each purchase, ASK Scandinavia invites its community to pass good forward, one bag at a time.

SUSTAINABILITY THAT LASTS
Durability is at the center of ASK Scandinavia’s design ethos. Their bags are made to last in quality, style, and emotional value. The brand’s signature materials are among the most innovative in sustainable design today:
FEMALE-FOUNDED. VALUE-DRIVEN.
From its origins, when two mothers searched for a sophisticated, sustainable changing bag, to its now globally admired collections, ASK Scandinavia remains proudly female-founded and PETA-approved Vegan.
Human well-being is central to their process. The brand’s ethical code prioritizes fair wages, inclusivity, diversity, and decent working conditions. Partners are chosen with care, ensuring every hand involved shares the same respect for people, animals, and the planet.
DESIGNING FOR THE FUTURE
With clean lines, versatile functionality, and enduring quality, ASK Scandinavia’s bags are made for those who want less but better. Minimalist yet meaningful, they fit seamlessly into a conscious lifestyle.
As the brand continues to grow, its message remains clear: choose well, carry consciously, and pass it forward.
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